The China Import and Export Fair, commonly known as the Canton Fair, stands as a monumental gateway to China’s foreign trade and an emblem of the nation’s global engagement. Often hailed as “China’s No. 1 Fair,” it has played a pivotal role in propelling China’s foreign trade and fostering economic exchanges worldwide. Co-hosted by the Ministry of Commerce of the People’s Republic of China and the People’s Government of Guangdong Province, and meticulously organized by the China Foreign Trade Centre, the fair has etched its mark in history since its inauguration in 1957.

Over the years, the Canton Fair has evolved into an unparalleled exhibition, boasting a legacy of 133 sessions, and distinguished by its extensive scale, unmatched buyer attendance, and unparalleled product diversity. The 133rd edition of the fair witnessed a staggering influx of overseas buyers hailing from 229 countries and regions. A total of 129,006 buyers attended in person, while an additional 390,574 opted for the online experience, highlighting the fair’s global reach and influence.

Anticipating the 134th Canton Fair

As the 134th Canton Fair gears up to open its doors on October 15, it promises an array of enhancements and offerings to further elevate the attendee experience. This edition is poised to showcase:

Enhanced Attendee Experience:

The exhibition layout will undergo meticulous adjustments both in-person and online, bolstering convenience and interactivity for buyers. The official website’s functionality will be fine-tuned to ensure a seamless and enriched browsing experience. Moreover, a dedicated team of on-site staff will be available to provide guidance and facilitate seamless interactions.

Spotlight on Advanced Manufacturing:

This edition places a renewed focus on China’s advanced manufacturing sector. Industry leaders, distinguished enterprises, and innovators will converge to present cutting-edge products. An emphasis will be placed on showcasing new, eco-friendly, and smart innovations that exemplify China’s technological prowess and commitment to sustainable development.

Premium International Participation:

Esteemed global enterprises representing various industries will grace the event, providing a unique opportunity to enrich China’s domestic market. Notably, industrial clusters such as Turkey’s textiles sector will showcase their select offerings. This influx of international expertise will undoubtedly catalyze collaborations and propel industry growth.

Diverse Range of Supporting Activities:

The 134th Canton Fair will feature a multifaceted array of activities to cater to the diverse interests of attendees. From targeted trade bridge matchmaking events to themed activities like “Discover Canton Fair with Bee & Honey,” the fair seeks to create an immersive and engaging experience. These initiatives aim to underscore the prowess of specialized Chinese enterprises to the global audience, fostering meaningful connections and partnerships.

Comprehensive Services for Global Buyers

The 134th Canton Fair is poised to offer comprehensive services tailored to both new and returning buyers. These services include onsite courtesies, attendance incentives, and an array of online and offline engagement opportunities. Through prominent social media platforms like Facebook, LinkedIn, and Twitter, the fair will share the latest highlights and core values with a global audience, fostering a sense of community and anticipation among attendees.

The International Pavilion: A Pillar of Balanced Trade Growth

The International Pavilion, established in the 101st session, has been instrumental in fostering balanced growth between imports and exports. Over the past 17 years, it has steadily evolved into a specialized and internationalized platform spanning all three phases, covering an expansive 30,000 square meters. This pavilion has been a key driver in creating a diverse and inclusive trading environment, allowing both domestic and international businesses to thrive.

Canton Fair Product Design and Trade Promotion Center (PDC)

Since its inception in the 109th session, the PDC has emerged as a vital nexus between “Made in China” and “Designed by the World.” By facilitating collaboration between global designers and Chinese companies, PDC has cultivated a range of successful initiatives, including design shows, thematic forums, and Canton Fair Fashion Week. The upcoming session promises to bring together an international cadre of nearly 100 design companies, representing a diverse spectrum of design cultures. This convergence of creative minds is expected to yield innovative and market-ready designs that bridge cultures and inspire global audiences.

Intellectual Property Rights (IPR) Protection: A Defining Legacy

The Canton Fair’s enduring commitment to IPR protection spans three decades, setting a benchmark for the entire exhibition industry. A comprehensive framework encompassing pre-, during, and post-exhibition stages has been established, along with an effective dispute settlement mechanism. This robust system has garnered the trust and recognition of industry leaders like Dyson, Nike, Travel Sentry Inc., and Sanrio. The fair’s commitment to IPR protection not only safeguards innovation but also serves as a testament to the Chinese government’s dedication to fostering a fair and ethical business environment.

In conclusion, the 134th Canton Fair stands poised to not only continue its legacy as China’s premier global trade platform but also to set new standards of excellence and innovation. With its unwavering dedication to IPR protection, emphasis on advanced manufacturing, and a rich array of supporting activities, this edition promises an unparalleled experience for global attendees. As the fair opens its doors on October 15, 2023, it does so with the aspiration of not only fostering trade but also forging lasting international connections. With a rich tapestry of offerings and a legacy of 133 successful sessions, the Canton Fair remains at the forefront of global trade exhibitions, shaping the future of international commerce.

The schedule of the onsite exhibition of the 134^th Canton Fair:

Phase 1: October15-19, 2023;

Phase 2: October 23-27, 2023;

Phase 3: October 31-November 4, 2023;

The intervals: are October 20-22 and October 28-30, 2023.

The online platform will be open for half a year: September 16, 2023- March 15, 2024.